PORTFOLIO COMPANIES

Serent Capital invests in profitable, growing service companies. We typically invest in founder-led companies and often represent the first institutional capital in the company. We are highly selective, choosing to invest in only a handful of businesses each year. Our selectivity ensures that all our companies receive the attention and expertise that they need.

FranConnect

http://www.franconnect.com/

Reston, VA

FranConnect is the nation’s leading provider of SaaS-based franchise management systems. The company has served over 600 franchise customers and over 100,000 franchise locations. Founded in 2000, FranConnect’s comprehensive software suite provides franchise organizations an end-to-end suite for growing their businesses.

Team Members

Kevin Frick

Partner

John Caselli

Principal

PORTFOLIO COMPANIES

FranConnect

Serent Capital’s ability to assist its companies is based on its principals’ experience as CEOs, strategic advisers, and Board Members, and a deep network of formal and informal advisors.

Serent Capital’s ability to assist its companies is based on its principals’ experience as CEOs, strategic advisers, and Board Members, and a deep network of formal and informal advisors.