Our Representative Sector Expertise
Serent Capital Named a Top Growth Equity Firm of 2025 by GrowthCap
Serent Capital is proud to be named a Top Growth Equity Firm of 2025 for the second consecutive year by GrowthCap. This recognition reflects the dedication of our founders and CEOs, the commitment of their teams, and the continued partnership of our investors across the Serent Capital portfolio. At the core of our approach is…Edulog Receives Strategic Growth Investment from Serent Capital to Advance K-12 Transportation Technology
MISSOULA, Mont.–(BUSINESS WIRE)–Edulog, a pioneer in student transportation software for K-12 school districts, announced it has received a strategic growth investment from Serent Capital, a growth-focused private equity firm that partners with founder-led, B2B SaaS and technology companies. For nearly 50 years, Edulog has grown from introducing one of the first algorithmic bus routing systems…Seven Years Running: Serent Capital Named a Founder-Friendly Investor by Inc. Magazine
AUSTIN, Texas & SAN FRANCISCO–(BUSINESS WIRE)–Serent Capital, a growth-focused private equity firm that partners with founder-led B2B SaaS and technology companies, announced today that it has been named to Inc. Magazine’s prestigious Founder-Friendly Investors list for the seventh consecutive year. The list honors private equity and venture capital firms with a track record of backing entrepreneurs and…Serent Capital Announces Acquisition of CallRevu by Astira Capital Partners
AUSTIN, Texas & SAN FRANCISCO–(BUSINESS WIRE)–Serent Capital announced today that its portfolio company, CallRevu, has been acquired by Astira Capital Partners. Founded in 2008, CallRevu is a leading provider of AI-powered call monitoring and analytics software used by automotive dealerships across the country. Its platform helps dealerships capture, analyze, and act on phone conversations to…From Click to Cart: PhotoDay Lands Investment to Scale AI-Driven Photo Platform from Serent Capital
AUSTIN, Texas & SAN FRANCISCO–(BUSINESS WIRE)–PhotoDay, a leading software platform for volume photographers, announced today that it has secured a significant growth investment from Serent Capital, a growth-focused private equity firm with a strong track record of supporting founder-led B2B software companies. The partnership will support PhotoDay’s mission to transform the volume photography industry through continued…
Investment Criteria
We invest significant time and resources researching attractive industry segments. As a result, we can quickly assess whether we are interested in investigating a business further. This often takes place within 72 hours. If we are interested, we are able to leverage our research and move quickly to complete a transaction.





