Companies Invested In
Founder Friendly Firm
Serent’s Founder-Friendly Approach
At Serent, entrepreneurship is in our DNA
Created by founders, for founders
Imagine the difference it could make to your business if you could rely on top-tier industry experts to guide you through planning your pricing structure or hiring your head of marketing. With Serent, that’s exactly what you get. With everything we do, we strive for collaborative decision making. You can always expect an honest conversation, knowing we’re working toward what’s best for your business.
More than financial partners
Working with experts is the best way to get better, faster. That’s why we invest in hiring the seasoned pros on our Growth Team – and offer their guidance to you without consulting fees. Whether you’re developing new marketing channels, expanding your team, or rolling out a new service, we’ll connect you with the right people to provide support through every step of the process.
Hear why founders chose to partner with Serent
”Serent is different from other firms, they bring more integrity to the table, and they are going to do what they say they are going to do. They are capable, ‘salt of the earth’ people that added a tremendous amount of value and operational resources that helped us grow Diamond Mind.”
Katherine Novikov, Co-Founder Diamond Mind
”What stood out to me is that Serent isn’t like a typical PE investor. They treat me as a true partner, and they care about the businesses they are building – they are passionate about it.”
Sushil Garg, Founder BirchStreet Systems
” Serent was really thoughtful and cultivating that relationship over a couple of years where I realized I think they understood the market, they understood founders, they understood the fears of founders and really just how to partner at a values level.”
Donny Wyatt, CEO and Founder CoConstruct
“Serent really focuses on entrepreneurial and they’re really pro-founder. We really felt that their values were all the way up and down the team – we figured that must match well with us since everyone seemed to have the same way of looking at the world as we did.”
Garret Gray, Founder and CEO, Next Gear Solutions
Serent helps founders like you grow faster
Would you like to learn more about partnering with us?
Accelerate your growth with a proven partner. Learn more about how we can unlock more value in your business – together.