Executive Buildout


C2 is a leading provider of academic and test prep tutoring for high school and middle school students. At time of investment C2 had no senior team outside of the founder CEO and with nearly 60 corporate locations it becoming un-manageable.


  • Serent assisted Founder & CEO David Kim to interview and hire a full executive team over the first 3 years of the investment
  • These executives included a CFO, COO, VP Ops, Dir. Of Marketing, Dir. Of HR, and CTO


The expanded team enabled the company to scale effectively and move from 5 store openings in 2012 to 30+ annually