Serent Capital is Named on GrowthCap’s Top 25 Private Equity Firms of 2022 List

Serent Capital is Named on GrowthCap’s Top 25 Private Equity Firms of 2022 List

September 8, 2022

Serent Capital is honored to be named one of GrowthCap’s Top 25 Private Equity Firms of 2022. Serent is a growth-focused investment firm that helps founders lay the groundwork that propels their companies forward. From inception, Serent set out to build a distinctly different firm that prioritizes the founders and their companies. The firm strives to be a true business partner and surrounds its portfolio companies with the tools, people, and resources they need to achieve their vision.

Serent helps grow and scale technology and tech-enabled service companies who are committed to changing the way we live, work, and do. Serent’s portfolio includes more than 60 founder-led, industry-changing companies that it partners with who are scaling up by using Serent’s toolkit of growth resources. Serent’s in-house Growth Team are collaborative problem-solvers that understand unique challenges and how to tackle them. From strategic, operational support to executive talent recruiting, the firm is equipped with all of the resources needed to accelerate growth within companies. Serent has nearly $5 billion dollars of assets under management and has been recognized for its collaborative and purpose-driven approach to partnering with founder-led companies.

“At Serent, we have a great respect for the entrepreneur; these founders have overcome incredible odds to build their businesses. When we partner with them, our collective goal is to unlock value, build great products, and have happy customers and inspired employees. We feel fortunate every day to work with our portfolio companies and are honored to be recognized by GrowthCap for our purpose-driven partnership approach.”—Stewart Lynn, Partner


Read more about the award and nominees here.


GrowthCap’s Top 25 Private Equity Firms of 2022 award is based on the firms’ consistent ability to employ proprietary resources beyond financial capital to help their portfolio companies scale and create lasting value. Serent paid a fee to accept and distribute the results of such award. Serent’s receipt of this award is in no way indicative of any individual client or investor’s experience with Serent or of the future performance of any investment.


Serent Capital invests in growing businesses that have developed compelling solutions that address their customers' needs. As those businesses grow and evolve, the opportunities and challenges that they face change with them. Principals at Serent Capital have firsthand experience at capturing those opportunities and navigating these difficulties through their experiences as CEOs, strategic advisors, and board members to successful growing businesses. By bringing its expertise and capital to bear, Serent seeks to help growing businesses thrive. Learn more about our portfolio companies.


This publication is for informational purposes only, and nothing contained herein constitutes an offer to sell or a solicitation of an offer to buy any interest in any investment vehicle managed by Serent Capital or any company in which Serent Capital or its affiliates have invested. An offer or solicitation will be made only through a final private placement memorandum, subscription agreement and other related documents with respect to a particular investment opportunity and will be subject to the terms and conditions contained in such documents, including the qualifications necessary to become an investor. Serent Capital does not utilize its website to provide investment or other advice, and nothing contained herein constitutes a comprehensive or complete statement of the matters discussed or the law relating thereto. Information provided reflects Serent Capital’s views as of a particular time and are subject to change without notice. You should obtain relevant and specific professional advice before making any investment decision.
Executive endorsements of Serent Capital are for illustrative purposes, designed to attract business development contacts, and should not be construed as a client or investor testimonial of Serent Capital's investment advisory services. All such endorsements are from current or former portfolio company leadership about Serent Capital’s ability to provide services to their companies. Certain executives are also investors in Serent Capital’s investment vehicle(s), and as such, there is an inherent conflict in that those executives have an incentive to provide favorable reviews of Serent Capital’s business practices for the benefit of the investment vehicles that they hold a personal ownership interest in. Serent Capital has not, directly or indirectly, paid any compensation to such individuals for their endorsements.
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